Croissaint (2024)
Croissaint is more than just a bakery brand—it's a playful ode to buttery perfection with a touch of divine charm. At its heart is a whimsical cherub, gently snoozing atop a golden, flaky croissant, embodying the indulgence and comfort of every bite.
Mission:
To bring joy and a little piece of heaven to people’s mornings (or anytime) with croissants so good, they’re practically divine.
To bring joy and a little piece of heaven to people’s mornings (or anytime) with croissants so good, they’re practically divine.
Mascot Design:
Meet our cherub, the symbol of all things heavenly. This sleepy little angel cradles the croissant like a cozy cloud, capturing the brand's essence: restful indulgence. The mascot brings an air of whimsy and delight to the brand, inviting customers to slow down and savor life’s simple pleasures.
Meet our cherub, the symbol of all things heavenly. This sleepy little angel cradles the croissant like a cozy cloud, capturing the brand's essence: restful indulgence. The mascot brings an air of whimsy and delight to the brand, inviting customers to slow down and savor life’s simple pleasures.
Visual Identity:
Drawing from classical art and the universal love for baked goods, Croissaint merges the timeless with the modern.
Drawing from classical art and the universal love for baked goods, Croissaint merges the timeless with the modern.
Cherubic Charm: A nod to Baroque-era cherubs, reimagined in a minimalist and playful way.
Artful Typography: Bold and elegant typefaces create a balance of sophistication and lightheartedness.
Packaging Playfulness: Simple yet refined, with soft textures and vintage-inspired details.
Color Palette:
Buttery golds and warm beiges evoke the richness of freshly baked croissants.
Soft whites and grays with angelic tones add a sense of purity and calm.
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kate@davka.design